Mayor Eric Adams defended New York City’s newest PSA on Tuesday, saying a nuclear attack preparedness spot from the Office of Emergency Management was a “great idea” born out of the ongoing Russian war in Ukraine.
The campaign launched Monday and features a short PSA outlining three steps that New Yorkers can take “as the threat landscape continues to evolve.”
Step 1? Get inside. Fast.
It may seem obvious, which may be why OEM’s PSA was met with some raised eyebrows. Some may find it a bit out-of-touch, with the COVID-19 threat very much alive as omicron subvariant BA.5 fuels a sixth pandemic wave in New York City. But the five boroughs remain a top terror target, Adams says. And that’s very much the point.
There are no imminent nuclear threats to New York City, Adams emphasized, but there will be a series of emergency management ads highlighting preparedness efforts. Emergency management officials say it’s important to know the steps to stay safe even if the likelihood of a nuclear attack in NYC in the immediate future is quite low.
“So there’s been a nuclear attack,” the PSA released Monday starts. “Don’t ask me how or why. Just know that the big one has hit. OK. So what do we do?”
In the event of a nuclear incident, the PSA advises the following actions:
- Get inside: Move indoors and away from any windows.
- Stay inside: Close all doors and window, and move into the basement if you have one.
- Stay tuned and stay put: Follow media for latest details and watch for officials alerts when its safe to go outside.
“If you were outside after the blast, get clean immediately. Remove and bag all outer clothing, to keep radioactive dust or ash away from your body,” the PSA advices.
New Yorkers are encouraged to sign up for Notify NYC, the city’s official emergency communications program, and receive free emergency alerts by visiting NYC.gov/notifynyc or by calling 311.
This story uses functionality that may not work in our app. Click here to open the story in your web browser.
0 Comments